Press Releases

Mitch Lapides, President and CEO of FulcrumTech, and Cari Sultanik, Director of Interactive Account Management at FulcrumTech, share their email-marketing and social-media expertise in an upcoming NFAIS webinar series.

Virtua’s vHealthHIGHWAY e-newsletter – designed by the email-marketing firm FulcrumTech, LLC – was the Bronze Award winner of the Winter/Spring 2011 Web Health Awards. Honoring the nation’s best digital health resources, the Web Health Awards competition is organized by the Health Information Resource Center – a national information clearinghouse for professionals who work in consumer health fields.

On March 9, 2011, Mitch Lapides — President of the email-marketing firm FulcrumTech, LLC — will deliver a presentation entitled “The 5 Secrets to Email-Marketing Success” at the Greater Philadelphia Senior Executive Group (GPSEG) Sales and Marketing Subgroup Meeting. Scheduled from 7:30 a.m. to 10:30 a.m., the meeting will be held at the Holiday Inn in Cherry Hill, NJ. Members and nonmembers are welcome to attend.

The email-marketing company FulcrumTech, LLC has recently become a Reseller Partner with global email marketing and interactive marketing provider ExactTarget. As a result of this partnership, FulcrumTech is now authorized to sell and service the ExactTarget interactive marketing technology, as well as provide marketing expertise to ensure successful use of ExactTarget software solutions.

The email marketing firm FulcrumTech, LLC has recently become a Platinum Agency Partner of the email service provider company Lyris, Inc. As a result of this partnership, FulcrumTech is certified to sell, service and offer level-one support for the online marketing platform product Lyris HQ, as well as provide marketing expertise to ensure successful use of Lyris solutions. This further solidifies a relationship between the two companies that began in 2006.

Pennsylvania-based internet marketing company FulcrumTech, in collaboration with Allen Communication Learning Services, was awarded the Practice Award for Excellence in Learning Management Systems by Chief Learning Officer Magazine.